Your Christmas Gift Guide Plan

The busiest time of the year for media and digital publishers, the biggest spending of the quarter of the year for consumers, and the most important quarter of the year for brands. These combined means it’s a great time for bloggers to get in on the action as well.

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Beauty Directory NZ Q&A: Amanda McConchie

We recently sat down with the Beauty Directory NZ family to talk about our new venture The Business of Influence.

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Instagram fatigue: Is the death of the influencer near?

Brands and PRs have a responsibility to consumers to ensure partnerships adhere to industry standards while influencers need to incorporate professionalism and ethics into how they promote products 'they love' to their audiences - BEFORE trust and integrity is gone forever.

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